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Optimum Nutrition Serious Mass - Vanilla

Optimum Nutrition Serious Mass - Vanilla
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Optimum Nutrition Serious Mass - Vanilla

6 lb(s).


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1,250 Calories
  • 50 GRAMS of PROTEIN from WHEY, EGG, and CASEIN

Serious weight gain goals require serious
measures. To gain just one pound of
bodyweight, it takes approximately 3,500
calories above and beyond what is needed
for daily maintenance. However, individuals
with high metabolisms often find it difficult
to consume enough whole foods to achieve
this level of caloric intake. What's more,
prepring high-calorie whole food meals
isn't always as convenient or easy as
blending a nutrient-dense shake.Each great-tasting and convenient serving of Serious Mass provides:
  • 1,250 calories from high-quality, energy-rich sources
  • 50 grams of protein from a combination
    of fast and slow digesting sources including
    Whey, casein, and egg
  • 254 grams of carbohydrates - with NO ADDED SUGAR
    -to support fueling of intense workouts and aid
  • in the replenishment of glycogen stores
  • Enhanced with Creatine, Glutamine, andGlutamine Peptides to support maximum gains in strength and recovery

Combined with a well-balanced diet and
intense physical activity, Serious Mass offers
an ideal, convenient solution to those often encountered weight-gain
hurdles, helping to support your quest for a massive, powerful physique.

Please see product label for supplement facts.

Want More Options?
Supercharge Your Serious Mass.

Mix and match the following ingredients to
add variety and increase the caloric value
of your Serious Mass shake:

Serving Size & Calories
1/2 cup Granola -250
1/4 cup Chocolate Chips, Semi Sweet -198
1 tbsp. Peanut Butter -190
1 oz. Almonds -167
1 oz. Peanuts -164
1/2 cup Ice Cream, Vanilla -160
1 cup Whole Milk -150
1/2 cup Coconut, Shredded -139
1 tbsp. Flaxseed Oil -115
1/2 cup Oat Bran, Dry -108
1 small Banana -105
1 tbsp. Honey -64
1 tbsp. Molasses -43

* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Supplement Facts
Add two (2) heaping scoops (scoop included) of Serious Mass to a large blender
filled with 24 fl. oz. of cold water or milk.
If desired, add ice and other ingredients (see side panel for suggestions);
cover and blend on high speed for 45-60 seconds - or until thoroughly mixed.
NOTE: New users may find it beneficial to begin with one half (1/2)
of a serving daily for the first week, gradually increasing
to one or more full servings several times a day.
Serving Size   2 Heaping scoop
Servings Per Container  8
Amount Per Serving   % DV
Calories from Fat    35.00    
Cholesterol    80.00 mg   27% 
Sodium    430.00 mg   18% 
Potassium    970.00 mg   28% 
Total Carbohydrate    253.00 g   84% 
Protein    50.00 g   100% 
Phosphorus    460.00 mg   46% 
Calories    1250.00    
Vitamin A    5000.00 IU   100% 
Vitamin D    200.00 IU   50% 
Vitamin E    30.00 IU   100% 
Riboflavin    4.00 mg   235% 
Niacin    50.00 mg   250% 
Vitamin B6    5.00 mg   250% 
Vitamin C    60.00 mg   100% 
Magnesium    140.00 mg   35% 
Zinc    15.00 mg   100% 
Copper    1.00 mg   50% 
Manganese    2.00 mg   100% 
Pantothenic Acid    25.00 mg   250% 
Calcium    630.00 mg   63% 
Iron    5.00 mg   28% 
Sugars    20.00 g    
Folic Acid    400.00 mcg   100% 
Vitamin B12    10.00 mcg   167% 
Biotin    300.00 mcg   100% 
Total Fat    4.00 g   6% 
Saturated Fat    2.50 g   13% 
Iodine    150.00 mcg   100% 
Chromium    120.00 mcg   100% 
Molybdenum    75.00 mcg   100% 
Selenium    70.00 mcg   100% 
Creatine Monohydrate    1.00 g   ** 
L-Glutamine    500.00 mg   ** 
Glutamine Peptides    500.00 mg   ** 
Choline (as choline bitartrate)    250.00 mg   ** 
Inositol    250.00 mg   ** 
PABA (para-aminobenzoic acid)    5.00 mg   ** 
 ** Daily Value (DV) not established

Other Ingredients:  Maltodextrin, Protein Blend (Whey Protein Concentrate, Calcium Caseinate, Egg Albumen, Sweet Dairy Whey), Natural and Artificial Flavors, Vitamin and Mineral Blend Serious Mass™ (Beta Carotene, d-Calcium Pantothenate, d-alpha Tocopheryl Succinate, Selenomethionine, Copper Gluconate, Ferrous Fumarate, Manganese Amino Acid Chelate, Thiamin Mononitrate, Pyridoxine Hydrochloride, Riboflavin, Chromium Polynicotinate, Folic Acid, Biotin, Molybdenum Amino Acid Chelate, Cholecalciferol, Potassium Iodide, Cyanocobalamin, Dipotassium Phosphate, Magnesium Aspartate, Dicalcium Phosphate, Calcium Citrate, Ascorbic Acid, Niacinamide, Zinc Citrate), Medium Chain Triglycerides, Lecithin, Acesulfame Potassium

Storage Instructions:  Store in a cool dry place.

Packaged by weight, not volume: some settling may occur during shipping.

Serving scoop included, but may settle to the bottom during shipping.

Warning:  Not for use by those with pre-existing medical conditions or taking any medications, those under the age of 18 or women that are pregnant or nursing.

Contains Milk, Egg, Wheat (Glutamine Peptides) and Soy (Lecithin) Ingredients.

Sunrise, FL 33325
Consumer Affaits
USA(630) 236.0097
Health Notes

Pumping Up? How to Pick Your Protein Supplement

Pumping Up? How to Pick Your Protein Supplement
Pumping Up? How to Pick Your Protein Supplement
: Main Image
Our protein supplement guide will help you excel on the court, in the gym, or on the road
If you take your workouts seriously, nutrition should be top of mind too. Protein is a great place to start, and focusing on getting the right types of protein, in the right amounts, and at the right times is key. Our protein supplement guide will help you meet your wellness goals, potentially improving your performance on the court, in the gym, or on the road.

What type?


Whey protein is quick to digest and provides all of the protein building blocks - the amino acids. Our bodies cannot make some amino acids, and whey is ideal for meeting essential amino acid needs. Whey also supplies branched-chain amino acids (BCAA), and some research supports that they aid muscle recovery after hard workouts.


Compared with whey, casein is slower to digest, and results in a lower, yet more prolonged rise in blood amino acid levels, which may provide a particular advantage for body builders. At least one study supports that casein outshines whey in terms of promoting strength and lean body mass gains in people following a structured weight-training plan.


Rice protein is less likely to create allergic reactions than other proteins, and it comes from a plant, making it appropriate for vegetarians. Another potential advantage is that rice protein contains a high proportion of arginine, an amino acid that can dilate blood vessels, possibly enhancing blood flow to muscles. Rice is not a "complete" protein however; it doesn't supply all of the essential amino acids. Some products combine rice protein with proteins from sources like soy or milk to make it complete.


Egg protein is ideal for people who are looking to build new muscle. It has a very high protein efficiency ratio (PER), which is one measure of how well our bodies can use any particular form of protein. The higher the PER, the more efficiently our bodies can use that protein when we eat it. Egg is off the charts in terms of PER. Egg protein also is a complete protein, and is a good source of essential and branched chain amino acids. Egg protein powder is made from egg whites, and comes in a convenient, pasteurized powder form.


Soy protein is a high-quality plant protein that provides all essential amino acids, making it a good option for vegetarians. For the body to best utilize soy protein, vegetarians should also eat grain or dairy within a few days. Soy protein comes in two basic forms: soy protein isolate and soy protein concentrate. Soy protein isolate is the most highly purified form, and has a minimum protein content of 90%. Soy protein concentrate contains more carbohydrates, and has a protein content of approximately 70%. Concentrates tend to cost a little less, but if you find soy protein concentrate doesn't agree with you, try isolate, which is easier for some people to digest.

How much?

With protein, as with many nutrients, more is not always better. According to Dr. Doug Paddon-Jones, Associate Professor at the University of Texas Medical Branch and Director of Exercise Studies, "30 grams of protein appears to stimulate maximum muscle synthesis. For athletes, each meal and snack is a chance to hit the 30 gram mark, giving your body several opportunities each day to maximize muscle growth and repair."

Another reason to spread protein evenly through the day is simple efficiency. "Given that your body won't use much beyond 30 grams of protein at a time, it doesn't make sense to load up with more than this," says Paddon-Jones.


  • Breakfast-To support muscle building first thing in the morning, try trading traditional carb-heavy breakfast foods for more protein-rich options, such as a powder protein supplement mixed with milk and cereal.
  • If you're heading into a long strength-training session-Sipping a casein-based protein supplement prior to and during your workout will give muscles sustained access to amino acids. If taken in the evening, casein can provide a steady supply of amino acids while you're sleeping.
  • Immediately pre- or post-workout-Especially if your workout includes aerobic or circuit training, protein manufacturers recommend a whey protein-based liquid or powder supplement.
Suzanne Dixon, MPH, MS, RD, an author, speaker, and internationally recognized expert in chronic disease prevention, epidemiology, and nutrition, has taught medical, nursing, public health, and alternative medicine coursework. She has delivered over 150 invited lectures to health professionals and consumers and is the creator of a nutrition website acclaimed by the New York Times and Time magazine. Suzanne received her training in epidemiology and nutrition at the University of Michigan, School of Public Health at Ann Arbor.
Also Available in

This product is also available in the following flavors or formulas:

Optimum Nutrition Serious Mass - Chocolate
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Ratings and Reviews


by PowerReviews
Optimum Nutrition Serious Mass - Vanilla

(based on 2 reviews)

Reviewed by 2 customers

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(5 of 5 customers found this review helpful)


Tastes good, mixes well and works

By alexricard2000

from Dunedin, Florida

About Me Getting Healthier

See all my reviews


  • Good Value
  • Tastes Good


    Best Uses

    • After Workout
    • Before Bed
    • During Recovery

    Comments about Optimum Nutrition Serious Mass - Vanilla:

    I have used a few tubs of this mass gainer and had some great results. I have never been able to gain weight or bulk, I am now working out and wanted to get some bulk. I was able to put on a few pound evenly spread... It felt like food for my muscles. I added eggs strawberries and a banana to get more calories with 1/2 serving mixed with almond milk. I have mixed it in a shaker bottle with water and it mixed easily and tasted good by itself

    I recommend it

    • Gender:
    • Male
    • Where did you hear about this product?:
    • Gnc
    • How many supplements do you use on a daily basis?:
    • 1-2 Supplements Daily
    • Which of the following is the most important to you?:
    • Price, Quality

    (6 of 6 customers found this review helpful)


    Good Stuff

    By khms303324

    from Universal City,TX

    About Me Competitive Athlete, Runner

    See all my reviews


    • Boosts Energy
    • Builds Muscle
    • Good Value
    • Quickens Recovery Time
    • Tasty


      Best Uses

      • After Workout
      • Before Workout
      • Everyday

      Comments about Optimum Nutrition Serious Mass - Vanilla:

      This is good stuff, If your a hard gainer this would be the product to use, It will boost your energy and It keeps me pretty full through out the day.

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