{"id":17157,"date":"2023-03-14T11:06:09","date_gmt":"2023-03-14T16:06:09","guid":{"rendered":"https:\/\/www.gnc.com\/learn\/?p=17157"},"modified":"2024-04-17T13:49:48","modified_gmt":"2024-04-17T18:49:48","slug":"gnc-kicks-off-total-lean-week-2023-with-launch-of-limited-edition-girl-scouts-of-the-usa-flavor","status":"publish","type":"post","link":"https:\/\/www.gnc.com\/learn\/newsroom\/gnc-kicks-off-total-lean-week-2023-with-launch-of-limited-edition-girl-scouts-of-the-usa-flavor.html","title":{"rendered":"GNC Kicks Off Total Lean\u00ae Week 2023 with Launch of Limited Edition Girl Scouts of the USA\u00ae Flavor"},"content":{"rendered":"<p style=\"text-align: center;\"><em>GNC AMP Wheybolic\u2122 and\u00a0GNC Total Lean<sup>\u00ae<\/sup>\u00a0Lean Shake<sup>\u2122<\/sup>25\u00a0now available in\u00a0Toast-Yay\u2122 Cookie Inspired Flavor<\/em><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>PITTSBURGH, March 14, 2023 \u2013<\/strong> After two successful flavor introductions to the Girl Scout Cookie inspired lineup in the past year,\u00a0<a href=\"https:\/\/www.gnc.com\/\"><strong>GNC<\/strong><\/a>\u00a0and\u00a0<a href=\"https:\/\/www.girlscouts.org\/\"><strong>Girl Scouts of the\u00a0USA<sup>\u00ae<\/sup><\/strong><\/a>\u00a0(GSUSA) are turning it up a notch in 2023 with an all-new, limited time flavor launch. Now consumers can enjoy fan favorites GNC AMP Wheybolic\u2122 and GNC Total Lean<sup>\u00ae<\/sup>\u00a0Lean Shake<sup>\u2122<\/sup>25\u00a0in GSUSA&#8217;s Toast-Yay\u2122, a delicious Cinnamon French Toast inspired flavor, available for a limited time at GNC. Plus, making this drop even more exciting is the launch of Total Lean<sup>\u00ae<\/sup>\u00a0Week 2023. Consumers can try this new, sure-to-be-favorite flavor and stock up on all other brand products during this buy one, get one 50 percent off sale from\u00a0March 9, 2023\u00a0to\u00a0March 15, 2023.<\/p>\n<p>&#8220;We&#8217;re focused on continued investment in innovation across our first-party brands. Earlier this year we brought in a new GNC Total Lean<sup>\u00ae<\/sup>\u00a0flavor profile (Irish Cr\u00e8me) and a new delivery format (bundles). And now, with the introduction of\u00a0<em>Toast-Yay\u2122<\/em>, a Girl Scout Cookie inspired flavor we&#8217;re able to bring a brand new, exciting flavor to the masses,&#8221; said\u00a0Kevin Maloberti, VP, Merchandising, GNC. &#8220;Our consumers look for fun flavors in their favorite science-backed products at GNC and this extension to our Girl Scout portfolio delivers.&#8221;<\/p>\n<p>GNC Girl Scout Toast-Yay!\u2122 products are now available in the following product formulations in-store and online at GNC.com:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.gnc.com\/whey-protein\/450055.html?mrkgadid=&amp;mrkgcl=1098&amp;mrkgen=&amp;mrkgbflag=&amp;mrkgcat=&amp;acctid=21700000001526007&amp;&amp;dskeywordid=&amp;lid=58700008262533193&amp;dsproductgroupid=&amp;product_id=450055&amp;merchid=1418768&amp;prodctry=US&amp;prodlang=en&amp;channel=local&amp;storeid=%7bproduct_store_id%7d&amp;device=c&amp;network=x&amp;matchtype=&amp;locationid=%7bloc_phyiscal_ms%7d&amp;creative=&amp;targetid=&amp;campaignid=19646609983&amp;adgroupid=&amp;gclid=Cj0KCQjwk7ugBhDIARIsAGuvgPYAnywB_zOx4VevN1a3DAjW4idSW8ZSHBdhqWYM2I3na0-2yFx3vAsaAl2LEALw_wcB&amp;gclsrc=aw.ds\">GNC AMP Wheybolic Girl Scout Toast-Yay!\u2122<\/a><\/li>\n<li><a href=\"https:\/\/www.gnc.com\/protein-shakes\/333041.html?mrkgcl=1098&amp;acctid=21700000001526007&amp;lid=58700008262533193&amp;product_id=333041&amp;merchid=1418768&amp;prodctry=US&amp;prodlang=en&amp;channel=online&amp;storeid=%7Bproduct_store_id%7D&amp;device=c&amp;network=x&amp;locationid=%7Bloc_phyiscal_ms%7D&amp;campaignid=19646609983&amp;gclid=Cj0KCQjwk7ugBhDIARIsAGuvgPaDT1M9EAqpGeAlFZnePvpg-Z1hHWIzA1UM2FkfWVkH2e7OKTIc66kaAkSTEALw_wcB&amp;gclsrc=aw.ds\">Total Lean<sup>\u00ae<\/sup>\u00a0Lean Shake\u00a025 Ready to Drink Girl Scout Toast-Yay!\u2122<\/a><\/li>\n<li><a href=\"https:\/\/www.gnc.com\/meal-replacement\/370133.html?mrkgcl=1098&amp;acctid=21700000001526007&amp;lid=58700008262533193&amp;product_id=370133&amp;merchid=1418768&amp;prodctry=US&amp;prodlang=en&amp;channel=online&amp;storeid=%7Bproduct_store_id%7D&amp;device=c&amp;network=x&amp;locationid=%7Bloc_phyiscal_ms%7D&amp;campaignid=19646609983&amp;gclid=Cj0KCQjwk7ugBhDIARIsAGuvgPaP3NCzEDpHJnOPhdXGGDl5cBWSJHeXXfqK5EjYksqCPIx70LWyfjIaArPlEALw_wcB&amp;gclsrc=aw.ds\">Total Lean<sup>\u00ae<\/sup>\u00a0Lean Shake\u00a025 Powder Girl Scout Toast-Yay!\u2122<\/a><\/li>\n<li><a href=\"https:\/\/www.gnc.com\/search?q=total+lean+layered&amp;lang=default\">Total Lean<sup>\u00ae<\/sup>\u00a0Layered Lean Bar Girl Scout Toast-Yay!\u2122<\/a><\/li>\n<\/ul>\n<p>&#8220;Since 2021 our collaboration has allowed both Girl Scouts of the\u00a0USA<sup>\u00ae<\/sup>\u00a0and GNC to deliver on their mission to consumers,&#8221; said\u00a0Wendy Lou, Chief Revenue Officer, GSUSA. &#8220;We&#8217;re honored to expand our licensing relationship with another flavor-first launch and know our shared commitment and values will continue to make positive inroads with customers across the country.&#8221;<\/p>\n<p>Please check with your local council, a Girl Scout you know, or use their\u00a0<a href=\"https:\/\/www.girlscouts.org\/en\/cookies.html\"><strong>Cookie Finder<\/strong><\/a>\u00a0to find a booth and purchase cookies.<\/p>\n<p>With 111 councils nationwide, GSUSA has a presence in every zip code. GSUSA invites girls and adults to join the Girl Scout Movement and begin their journey to fun, friendship, leadership, and exploration today. Girls K-12 can begin their leadership journey with Girl Scouts at any point in the year by joining at\u00a0<a href=\"https:\/\/www.girlscouts.org\/\"><strong>www.girlscouts.org\/<\/strong><\/a>.<\/p>\n<p>To learn more about GNC, please visit\u00a0<a href=\"https:\/\/www.gnc.com\/\"><strong>www.gnc.com<\/strong><\/a>. To learn more about GNC and Girl Scouts of the USA\u00ae products, please visit\u00a0<a href=\"https:\/\/www.gnc.com\/brands\/girl-scouts\/\"><strong>https:\/\/www.gnc.com\/brands\/girl-scouts\/<\/strong><\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>About GNC<\/strong><\/p>\n<p>GNC is a leading global health and wellness brand that provides customers with a wide variety of science-based products and solution services to Live Well. The brand touches consumers worldwide by providing its products and services through company-owned retail locations, domestic and international franchise locations, digital commerce and strong wholesale and retail partnerships across the globe. GNC&#8217;s diversified, multi-channel business model has worldwide reach and a well-recognized, trusted brand. By combining exceptional innovation, product development capabilities and an extensive global distribution network, GNC manages a best-in-class product portfolio.<a href=\"https:\/\/www.gnc.com\/\"><strong>\u00a0www.gnc.com<\/strong><\/a>.<\/p>\n<p><span class=\"ui-provider ed bek bag crc crd cre crf crg crh cri crj crk crl crm crn cro crp crq crr crs crt cru crv crw crx cry crz csa csb csc csd cse csf csg csh\" dir=\"ltr\"><i><strong>Interested in receiving our news directly?<\/strong><\/i> <a class=\"fui-Link ___1rxvrpe f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1hu3pq6 f11qmguv f19f4twv f1tyq0we f1g0x7ka fhxju0i f1qch9an f1cnd47f fqv5qza f1vmzxwi f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn\" title=\"https:\/\/docs.google.com\/forms\/d\/e\/1faipqlsfxiryq4ctqujbyfstyaoceza0xbw7zggephqyu7qv4f10q3w\/viewform?usp=sf_link\" href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSfxiRyq4ctquJBYfstYaOceZA0xbW7zGgePhQYU7QV4f10q3w\/viewform?usp=sf_link\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Link Sign up here\">Sign up here<\/a> for exclusive press releases delivered to your inbox.<\/span><\/p>\n<p>Media Contact:<br \/>\nGNC<br \/>\n<a href=\"mailto:Nick-Sero@gnc-hq.com\"><strong>Nick-Sero@gnc-hq.com<\/strong><\/a><br \/>\n412-246-9901<\/p>\n","protected":false},"excerpt":{"rendered":"<p>GNC AMP Wheybolic\u2122 and\u00a0GNC Total Lean\u00ae\u00a0Lean Shake\u212225\u00a0now available in\u00a0Toast-Yay\u2122 Cookie Inspired Flavor \u00a0 PITTSBURGH, March 14, 2023 \u2013 After two successful flavor introductions to the Girl Scout Cookie inspired lineup in the past year,\u00a0GNC\u00a0and\u00a0Girl Scouts of the\u00a0USA\u00ae\u00a0(GSUSA) are turning it up a notch in 2023 with an all-new, limited time flavor launch. Now consumers can [&hellip;]<\/p>\n","protected":false},"author":96,"featured_media":17158,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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