
{"id":20988,"date":"2026-03-17T12:57:44","date_gmt":"2026-03-17T17:57:44","guid":{"rendered":"https:\/\/www.gnc.com\/learn\/?p=20988"},"modified":"2026-03-17T13:15:43","modified_gmt":"2026-03-17T18:15:43","slug":"anshuman-taneja-chief-technology-digital-officer","status":"publish","type":"post","link":"https:\/\/www.gnc.com\/learn\/newsroom\/anshuman-taneja-chief-technology-digital-officer.html","title":{"rendered":"GNC Appoints Anshuman Taneja Chief Technology &#038; Digital Officer to Advance Digital Experience and Platform Modernization"},"content":{"rendered":"<p><strong>PITTSBURGH, PA \u2014 March 17, 2026<\/strong> \u2014 GNC, the worldwide leader in health and wellness, today announced that Anshuman Taneja has joined the company as Chief Technology &amp; Digital Officer, leading technology, digital product, and data capabilities to support GNC\u2019s omnichannel strategy and customer experience evolution.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-21211 alignright\" src=\"https:\/\/www.gnc.com\/learn\/wp-content\/uploads\/2026\/03\/Anshuman-image-300x300.jpg\" alt=\"\" width=\"312\" height=\"312\" srcset=\"https:\/\/www.gnc.com\/learn\/wp-content\/uploads\/2026\/03\/Anshuman-image-300x300.jpg 300w, https:\/\/www.gnc.com\/learn\/wp-content\/uploads\/2026\/03\/Anshuman-image-150x150.jpg 150w, https:\/\/www.gnc.com\/learn\/wp-content\/uploads\/2026\/03\/Anshuman-image-768x765.jpg 768w, https:\/\/www.gnc.com\/learn\/wp-content\/uploads\/2026\/03\/Anshuman-image.jpg 839w\" sizes=\"(max-width: 312px) 100vw, 312px\" \/><\/p>\n<p>Taneja brings more than two decades of experience leading large-scale technology and digital transformation across global consumer brands. Prior to GNC, Taneja served as SVP &amp; Chief Product Officer at Gap Inc., overseeing product management, digital platforms, and marketing operations across a portfolio of iconic global brands. His career spans senior leadership roles in digital, product management, data, and technology at organizations including Ahold Delhaize, Abercrombie &amp; Fitch, and Walgreens, where he has led large-scale transformations.<\/p>\n<p>\u201cAt GNC, we\u2019re building a more modern, digitally enabled business that delivers for customers across stores and online,\u201d said Michael Costello, CEO, GNC. \u201cAnshuman is a proven transformation leader with deep experience modernizing platforms and elevating digital customer experiences at scale.\u201d<\/p>\n<p>At GNC, Taneja will drive the next phase of digital transformation\u2014modernizing digital platforms and accelerating the elevation of customer experiences, while building the technology, data, and AI foundations to fuel long-term growth.<\/p>\n<p>&#8220;GNC has an important role to play in a category where customers are overwhelmed by information and looking for an authority they can trust,&#8221; said Anshuman Taneja, Chief Technology &amp; Digital Officer, GNC. \u201cI&#8217;m excited to help create a stronger digital experience and platform that empowers customers to engage, discover, learn, and shop with confidence\u2014while unlocking the full potential of GNC&#8217;s brand.\u201d<\/p>\n<p><strong>Join the Team: <\/strong>GNC is hiring across technology, product, data, and digital customer experience roles. [<a href=\"https:\/\/myjobs.adp.com\/gnc\/cx\">GNC Careers Page<\/a>]<\/p>\n<p><strong>Explore More from GNC<\/strong><\/p>\n<ul>\n<li>Learn what\u2019s new and innovative: <a href=\"https:\/\/www.gnc.com\/the-drop.html\">The Drop, by GNC<\/a><\/li>\n<li>See how GNC builds credibility through science: <a href=\"https:\/\/www.gnc.com\/science-and-innovation.html\">GNC Science and Innovation<\/a><\/li>\n<li>Learn how we help customers buy with confidence: <a href=\"https:\/\/www.gnc.com\/learn\/why-trust-gnc\">Why Trust GNC<\/a><\/li>\n<li>Related news:\n<ul>\n<li><a href=\"https:\/\/www.gnc.com\/learn\/newsroom\/gnc-partners-with-pattern-amazon.html\">GNC Partners with Pattern to Enhance Customer Experience on Amazon<\/a><\/li>\n<li><a href=\"https:\/\/www.gnc.com\/learn\/newsroom\/gnc-creatine-lineup.html\">GNC Reinvents Creatine for 2026<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><strong>About GNC<\/strong><\/p>\n<p>GNC is an American-run global health and wellness brand, trusted for delivering science-backed products that help consumers Live Well. Over 96% of GNC-branded products are proudly made in the U.S. using globally sourced ingredients and undergo industry-leading testing and validation. With best-in-class manufacturing and a worldwide footprint across retail, digital and wholesale channels, GNC is redefining what\u2019s next in wellness. The brand\u2019s innovation hub, The Drop, by GNC, showcases the hottest product launches, breakthrough ingredients and curated picks for health-minded consumers. From legacy quality to the next generation of supplements, GNC is where innovation meets trust.<\/p>\n<p><strong>Media Contact:<\/strong><\/p>\n<p><a href=\"mailto:media@gnc-hq.com\">media@gnc-hq.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PITTSBURGH, PA \u2014 March 17, 2026 \u2014 GNC, the worldwide leader in health and wellness, today announced that Anshuman Taneja has joined the company as Chief Technology &amp; Digital Officer, leading technology, digital product, and data capabilities to support GNC\u2019s omnichannel strategy and customer experience evolution. Taneja brings more than two decades of experience leading [&hellip;]<\/p>\n","protected":false},"author":94,"featured_media":21212,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[2139],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>GNC Names Anshuman Taneja Chief Technology &amp; 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